If you are asked, "What is your favorite watch?" and you can't choose just one, then you are already a full-fledged "watch enthusiast."
Although we can simply say that we love watches, there are many different types of people: those who are fully committed to Rolex, those who are only interested in complicated mechanisms, those who only love Japanese-made watches, and those who find the romance of vintage watches fascinating.
This manga classifies the personalities of watch lovers into seven types , and presents each type's "common experiences," "brands they tend to choose," "common mistakes they make," and "professional advice" in a story format.
Characters: Yuu/Senpai (collector)/Shop staff.



・Rolex-focused ・Complications geek ・Domestic product lover ・Vintage romantic ・Solid gold lover ・Practical gadget lover ・A wanderer forever searching for "the last one" Which one are you closest to?
If you fit into two or more categories, you are a mixed type of "maniac."

[Common personality and behavior]
- "Models that don't lose value" is his catchphrase
- Sensitive to differences in warranty date and condition
- I like to search for "models that will rise"
[Frequently selected brands and models]
- Rolex in general
- Submariner/Daytona/GMT Master/Explorer
- Stainless steel sports watch, unused, with new warranty date
[Good points]
- Since you buy with resale in mind, you are less likely to incur large losses
- Become familiar with the importance of condition and accessories
[Common mistakes]
- I'm always looking for the perfect specimen, and I can't buy it.
- People tend to focus only on the market price and forget about the excitement.

[Frequently selected brands and models]
- Patek Philippe
- A. Lange & Söhne
- Audemars Piguet
- Vacheron Constantin
- Grand Seiko Spring Drive and Hi-Beat watches
[Common personality and behavior]
- Just looking at the calendar gets me excited
- Just the name "minute repeater" gets me excited
- I can easily kill an hour watching the behind-the-scenes schedule
[Good points]
- I love the machine itself
- Choose rare models to make your collection unique
[Common mistakes]
- You'll be surprised at the cost and time required for an overhaul
- The market is niche and it may not be as easy to sell as a Rolex.

[Frequently selected brands and models]
- Grand Seiko (mecha, quartz, Spring Drive)
- Credor
- Citizen's high-precision quartz movement
- People also tend to own limited edition G-SHOCKs as secondary watches.
[Common personality and behavior]
- Strong empathy for the "Japanese manufacturing spirit"
- I like looking at the numbers on the spec sheet.
- Emphasis on "contents" over brand name
[Good points]
- Excellent balance of precision, finish and cost performance
- Excellent security for everyday use
[Common mistakes]
- The difference in resale value between Japanese brands and overseas brands is frustrating
- Sometimes people talk too much about the good points and can't keep up.

[Frequently selected brands and models]
- Vintage Rolex
- Vintage Omega, IWC, and Longines
- Vintage dresses from the 70s
[Common personality and behavior]
- It's fun to compare individual differences even with the same reference
- Tends to be "original supremacist"
- His catchphrase is "You'll never meet the same individual twice."
[Good points]
- Develop an eye for discerning "films with a story"
- Enjoy the change over time as a "flavor"
[Common mistakes]
- Buying without noticing redialing and part replacement
- If the conditions are too good, you may be suspicious.

[Frequently selected brands and models]
- Day-Date, solid gold Daytona, solid gold Sub GMT
- Patek Philippe solid gold
- Lange's Solid Gold and Platinum
[Common personality and behavior]
- Stainless steel alone is no longer enough
- I'm attracted to the fact that not only the case but also the bracelet is made of solid wood.
- I'm beginning to realize that "once you wear gold, you can't go back."
[Good points]
- Overwhelming sense of ownership and satisfaction
- Be the star of the show whether you're wearing a suit or casual wear
[Common mistakes]
- Due to weight and usage restrictions, the number of uses is limited
- If you don't think carefully about storage and safety, your anxiety will increase.

[Frequently selected brands and models]
- Explorer II, GMT-Master II
- Omega Seamaster/Speedmaster
- G-SHOCK, smartwatch
- Highly waterproof titanium case tool watch
[Common personality and behavior]
- I love the specs, such as waterproof performance, shock resistance, and visibility.
- I'm attracted to GMT and world time when I travel or on business trips.
- There are many photos of the trips I took with the watch.
[Good points]
- High uptime because selection is based on the assumption that the item will be used properly
- Enjoy the compatibility of your watch with your travels and activities
[Common mistakes]
- The convenience of smartwatches has led to fewer mechanical watches being used
- Too many features can detract from your design preferences

[Frequently selected brands and models]
- Brands that are easy to buy and sell, such as Rolex, Omega, and Tudor
- Tends to experience all the popular spots
- Occasionally flirts with dresses and minor brands
[Common personality and behavior]
- The collection keeps changing
- The watch list of flea market apps and e-commerce sites is always full
- The type that wants to actually experience it on their wrist
[Good points]
- You can experience the comfort and feel of many models.
- It makes your history more vivid, like "I had that watch back then."
[Common mistakes]
- If you operate too much with the assumption of selling, the fees, taxes, and maintenance costs will start to take their toll.
- What was meant to be a "lifelong item" turns into "something you'll keep searching for your whole life"
The benefits are: ・You will be less likely to regret your purchase afterwards ・It will be easier to find the perfect pair of glasses for you ・You will be less likely to waver in your decisions about when to buy and when to sell.




![No. 52 Luxury Watch Trends 2025 | The End of the Watch World: Why Men End Up with A. Lange & Söhne [Comic Explained]](http://commit-watch.co.jp/cdn/shop/articles/AI_52_1280_33d6e6a9-6f5c-4b60-b448-2563736b8d01_360x360_crop_center.jpg?v=1764929240)

