Commit TV Yagi Column: "Purchase Price Trends for Major Current Rolex Models"
監修者Takayuki Yagi
Main High-End Models | Weekly Market Report
※The reference purchase prices listed in this column are based on our company's research as of September 6, 2026. Market prices fluctuate daily and may differ significantly from the current price on the day of viewing. ※Purchase price conditions are based on items that are unused and come with all accessories (warranty dated within 1 month). ※Exchange rate at the time of publication: 1 USD = 156 JPY
Rolex, the epitome of luxury watches, and the "Big Three" watch brands—Patek Philippe, Audemars Piguet, and Vacheron Constantin. The market value they create is not just "price information," but rather an indicator of asset value and status for enthusiasts, and a sign of a dynamic market for investors. In this column, we track market changes and trends by comparing the list prices and latest purchase prices of mainly Rolex gold models and key models from the Big Three brands on a weekly basis. This content is useful not only for those considering selling or buying, but also for those who want to know "which models are currently valued in the market." We will be delivering this information weekly, so please make it a habit to check and use it as a hint for your next move.
126500LN White
Reference Purchase Price
As of 2026/08/23
5,850,000 yen
As of 2026/09/06
5,980,000 yen
Difference
+130,000 yen
Reference List Price
2,499,200 yen
Difference from List Price
+3,480,800 yen
126500LN Black
Reference Purchase Price
As of 2026/08/23
4,850,000 yen
As of 2026/09/06
4,980,000 yen
Difference
+130,000 yen
Reference List Price
2,499,200 yen
Difference from List Price
+2,480,800 yen
126710BLRO Jubilee
Reference Purchase Price
As of 2026/08/23
3,850,000 yen
As of 2026/09/06
3,850,000 yen
Difference
±0 yen
Reference List Price
1,780,900 yen
Difference from List Price
+2,069,100 yen
126710BLNR Jubilee
Reference Purchase Price
As of 2026/08/23
3,100,000 yen
As of 2026/09/06
3,100,000 yen
Difference
±0 yen
Reference List Price
1,780,900 yen
Difference from List Price
+1,319,100 yen
126720VTNR Jubilee
Reference Purchase Price
As of 2026/08/23
2,820,000 yen
As of 2026/09/06
2,750,000 yen
Difference
−70,000 yen
Reference List Price
1,862,300 yen
Difference from List Price
+887,700 yen
126710GRNR Jubilee
Reference Purchase Price
As of 2026/08/23
3,380,000 yen
As of 2026/09/06
3,300,000 yen
Difference
−80,000 yen
Reference List Price
1,780,900 yen
Difference from List Price
+1,519,100 yen
124060
Reference Purchase Price
As of 2026/08/23
2,000,000 yen
As of 2026/09/06
2,030,000 yen
Difference
+30,000 yen
Reference List Price
1,494,900 yen
Difference from List Price
+535,100 yen
126610LN
Reference Purchase Price
As of 2026/08/23
2,300,000 yen
As of 2026/09/06
2,380,000 yen
Difference
+80,000 yen
Reference List Price
1,683,000 yen
Difference from List Price
+697,000 yen
126610LV
Reference Purchase Price
As of 2026/08/23
2,300,000 yen
As of 2026/09/06
2,450,000 yen
Difference
+150,000 yen
Reference List Price
1,764,400 yen
Difference from List Price
+685,600 yen
126600
Reference Purchase Price
As of 2026/08/23
2,050,000 yen
As of 2026/09/06
2,050,000 yen
Difference
±0 yen
Reference List Price
2,156,000 yen
Difference from List Price
−106,000 yen
136660 D-Blue
Reference Purchase Price
As of 2026/08/23
2,400,000 yen
As of 2026/09/06
2,400,000 yen
Difference
±0 yen
Reference List Price
2,352,900 yen
Difference from List Price
+47,100 yen
124270 36mm
Reference Purchase Price
As of 2026/08/23
1,550,000 yen
As of 2026/09/06
1,550,000 yen
Difference
±0 yen
Reference List Price
1,177,000 yen
Difference from List Price
+373,000 yen
224270 40mm
Reference Purchase Price
As of 2026/08/23
1,550,000 yen
As of 2026/09/06
1,580,000 yen
Difference
+30,000 yen
Reference List Price
1,241,900 yen
Difference from List Price
+338,100 yen
226570 White
Reference Purchase Price
As of 2026/08/23
1,900,000 yen
As of 2026/09/06
1,900,000 yen
Difference
±0 yen
Reference List Price
1,576,300 yen
Difference from List Price
+323,700 yen
226570 Black
Reference Purchase Price
As of 2026/08/23
1,800,000 yen
As of 2026/09/06
1,800,000 yen
Difference
±0 yen
Reference List Price
1,576,300 yen
Difference from List Price
+223,700 yen
126622 Blue
Reference Purchase Price
As of 2026/08/23
2,200,000 yen
As of 2026/09/06
2,200,000 yen
Difference
±0 yen
Reference List Price
1,960,200 yen
Difference from List Price
＋239,800 yen
126622 Slate
Reference Purchase Price
As of 2026/08/23
2,480,000 yen
As of 2026/09/06
2,450,000 yen
Difference
−30,000 yen
Reference List Price
1,960,200 yen
Difference from List Price
＋489,800 yen
336934 Green Jubilee
Reference Purchase Price
As of 2026/08/23
4,200,000 yen
As of 2026/09/06
4,200,000 yen
Difference
±0 yen
Reference List Price
2,663,100 yen
Difference from List Price
＋1,536,900 yen
336934 Blue Jubilee
Reference Purchase Price
As of 2026/08/23
4,000,000 yen
As of 2026/09/06
4,000,000 yen
Difference
±0 yen
Reference List Price
2,663,100 yen
Difference from List Price
＋1,336,900 yen
134300 Green
Reference Purchase Price
As of 2026/08/23
1,550,000 yen
As of 2026/09/06
1,600,000 yen
Difference
＋50,000 yen
Reference List Price
1,045,000 yen
Difference from List Price
＋555,000 yen
134300 Pistachio
Reference Purchase Price
As of 2026/08/23
1,600,000 yen
As of 2026/09/06
1,630,000 yen
Difference
＋30,000 yen
Reference List Price
1,045,000 yen
Difference from List Price
＋585,000 yen
134300 Lavender
Reference Purchase Price
As of 2026/08/23
1,700,000 yen
As of 2026/09/06
1,700,000 yen
Difference
±0 yen
Reference List Price
1,045,000 yen
Difference from List Price
＋655,000 yen
134300 Beige
Reference Purchase Price
As of 2026/08/23
1,450,000 yen
As of 2026/09/06
1,550,000 yen
Difference
＋100,000 yen
Reference List Price
1,045,000 yen
Difference from List Price
＋505,000 yen
126000 Pistachio
Reference Purchase Price
As of 2026/08/23
1,600,000 yen
As of 2026/09/06
1,600,000 yen
Difference
±0 yen
Reference List Price
996,600 yen
Difference from List Price
＋603,400 yen
126000 Lavender
Reference Purchase Price
As of 2026/08/23
1,500,000 yen
As of 2026/09/06
1,500,000 yen
Difference
±0 yen
Reference List Price
996,600 yen
Difference from List Price
＋503,400 yen
126000 Beige
Reference Purchase Price
As of 2026/08/23
1,500,000 yen
As of 2026/09/06
1,500,000 yen
Difference
±0 yen
Reference List Price
996,600 yen
Difference from List Price
＋503,400 yen
126000 Turquoise
Reference Purchase Price
As of 2026/08/23
2,450,000 yen
As of 2026/09/06
2,500,000 yen
Difference
＋50,000 yen
Reference List Price
996,600 yen
Difference from List Price
＋1,503,400 yen
126000 Candy Pink
Reference Purchase Price
As of 2026/08/23
1,650,000 yen
As of 2026/09/06
1,650,000 yen
Difference
±0 yen
Reference List Price
996,600 yen
Difference from List Price
＋653,400 yen
126334 Slate Roman Jubilee
Reference Purchase Price
As of 2026/08/23
2,500,000 yen
As of 2026/09/06
2,500,000 yen
Difference
±0 yen
Reference List Price
1,764,400 yen
Difference from List Price
＋735,600 yen
126334 Mint Green Jubilee
Reference Purchase Price
As of 2026/08/23
2,600,000 yen
As of 2026/09/06
2,600,000 yen
Difference
±0 yen
Reference List Price
1,764,400 yen
Difference from List Price
＋835,600 yen
126234 Slate Roman Jubilee
Reference Purchase Price
As of 2026/08/23
2,100,000 yen
As of 2026/09/06
2,100,000 yen
Difference
±0 yen
Reference List Price
1,502,600 yen
Difference from List Price
＋597,400 yen
126234 Mint Green Jubilee
Reference Purchase Price
As of 2026/08/23
2,250,000 yen
As of 2026/09/06
2,250,000 yen
Difference
±0 yen
Reference List Price
1,502,600 yen
Difference from List Price
＋747,400 yen
Summary
Overall, the market has been stable recently. Of course, there are upward and downward fluctuations for each model, but overall it is a good trend, so we are very much looking forward to next week's market conditions. There have been price revisions, and we will continue to monitor those trends. If you are considering selling, please feel free to contact us. I hope this column has sparked your interest in luxury watches. See you next time!
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