Nowadays, purchasing products online has become commonplace. Luxury watches are no exception. At our store, many customers search for information published on our website (hereafter referred to as HP) before coming to the store, and many customers purchase directly online. In fact, products with a high number of hits are almost always sold immediately. For this reason, the number of HP hits is an important indicator for measuring the attention and popularity of a product in the market.

Therefore, we would like to introduce the top 5 most accessed products for the past six months by brand in multiple posts. We hope that you will pay attention to this ranking and use it as an insight to identify models with high actual demand.

This time, we will be focusing on and introducing semi-vintage models of Rolex, the synonymous luxury watch. Please enjoy until the end.

5th place: "Submariner Green" "Ref.16610LV"

In fifth place is the Ref. 16610LV , which was released in 2003 to commemorate the 50th anniversary of the Submariner and adopts Rolex's corporate color green .

This model, which was manufactured until around 2010, is popular for its textured green aluminum bezel. The green color bezel that has been passed down from generation to generation has been changed to a Cerachrom bezel from the successor model "Ref. 116610LV", so the color of this first model can be said to be one of a kind. In addition, models with features such as "Flat 4" and "Big Swiss" are very popular and often trade at high prices. This is a highly recommended watch not only for its design, but also for its functionality and asset value .

4th place: "GMT Master II" "Ref. 16710 " Red x Blue Bezel

In fourth place is the red and blue bezel " Ref. 16710 ", which was produced from around 1988 (R series) to around 2008 (M series) as the successor to the original "GMT Master II" "Ref. 16760".

The previous model "Ref.16760" only had a bezel color of "red x black", but this model has been reissued in "black x black" and "red x blue", which were already out of production at the time. As it is a long-selling model, it has undergone several minor changes, but the "stick dial" seen in 2005-2008 (serial numbers D, Z, M) is particularly popular. In recent years, more and more people are looking for watches whose year of birth matches the year of manufacture, commonly known as "birth year watches". If you are in your late 20s to early 30s, why not choose this as a watch that you will own for the rest of your life?

3rd Place
"Explorer II" "Ref. 16570 " White dial

Coming in third place is the white dial of the long-selling model "Explorer II" "Ref. 16570", which was produced from around 1988 (R number) to around 2010 (random number).

This watch is popular for its classic design that is easy to use both on and off the job while still having a full range of functions such as a date display and GMT. The "hole" next to the lug that holds the case and bracelet makes it easy to "change the strap," and many people enjoy changing it to a NATO strap. The case size of the successor model has been enlarged to 42mm, so if you prefer the 40mm size, this model is a good choice.

2nd Place
Explorer "Ref. 14270 "

In second place is the Ref. 14270 from the Explorer series, which is often chosen as an entry-level model for luxury watches due to its simple design.

True to its concept of "a watch made for adventurers," this watch is extremely easy to use, with a robust case and a dial with excellent visibility, and its versatility for both formal and casual wear, combined with its affordable price range, make it a very popular watch. It is also attracting a lot of attention as a leading next vintage model, and the early models with a single buckle and a hole on the side of the case are especially recommended for those who want to choose a watch that is "valuable as an investment!"

1st Place
"Daytona" "Ref.16520 " Black dial

Taking the honorable first place is the black dial "Ref. 16520," the fourth generation "Daytona" manufactured from around 1988 (R series) to around 2000 (A series).

This watch is equipped with an automatic movement based on Zenith's El Primero, a famous chronograph movement, and is one of the most popular Rolex watches. There are individual differences depending on the time of production, and some watches, known as "Patrizzi" (brown eye), have faded brown subdials, which are particularly rare and trade at high prices. Many people are confused by the large number of specifications, but we recommend that you first check with a trusted appraiser or staff before purchasing.

summary

As expected, the top spot went to the popular "Daytona," but were your predictions correct?

Many semi-vintage models have undergone minor changes, and their atmosphere and value change significantly from year to year. Furthermore, they are "discontinued models with limited numbers" that are unlikely to drop in price or increase in circulation, so they are promising candidates for the future. However, of course, not all of them are good, so if you are considering buying or selling, please feel free to consult with us first. We will provide appropriate advice based on your requests and circumstances.

We hope this article will be helpful for your buying and selling. Please look forward to the next access ranking!

Other column