Commit TV Yagi Column ≪【Rolex】Purchase price status of major current models≫
監修者コミット銀座
Main High-End Models | Weekly Market Report
※ The reference purchase prices listed in this column are based on our company's research as of July 12, 2026. Market prices fluctuate daily and may differ significantly from current prices on the date of viewing. ※ The purchase price conditions are based on unused items with all accessories (warranty dated within 1 month). ※ Exchange rate at the time of column publication: 1 dollar = 162 yen
Rolex, the epitome of luxury watches. And the "Holy Trinity of Watchmaking" brands: Patek Philippe, Audemars Piguet, and Vacheron Constantin. The market value created by these brands is not just "price information." For enthusiasts, it signifies asset value and status; for investors, it's a sign of a dynamic market. This column tracks market changes and trends by comparing the retail price and the latest purchase price each week, focusing on Rolex gold models and key models from the Holy Trinity brands. This content is useful for those considering selling or buying, as well as for those who want to know "which models are currently valued in the market." We will be delivering this report weekly, so please make it a habit to check it for hints on your next move.
126500LN White
Reference Purchase Price
As of 2026/07/05
¥6,200,000
As of 2026/07/12
¥6,200,000
Difference
±¥0
Reference Retail Price
¥2,499,200
Difference from Retail Price
+¥3,700,800
126500LN Black
Reference Purchase Price
As of 2026/07/05
¥5,200,000
As of 2026/07/12
¥5,200,000
Difference
±¥0
Reference Retail Price
¥2,499,200
Difference from Retail Price
+¥2,700,800
126710BLRO Jubilee
Reference Purchase Price
As of 2026/07/05
¥4,000,000
As of 2026/07/12
¥4,000,000
Difference
±¥0
Reference Retail Price
¥1,780,900
Difference from Retail Price
+¥2,219,100
126710BLNR Jubilee
Reference Purchase Price
As of 2026/07/05
¥3,300,000
As of 2026/07/12
¥3,300,000
Difference
±¥0
Reference Retail Price
¥1,780,900
Difference from Retail Price
+¥1,519,100
126720VTNR Jubilee
Reference Purchase Price
As of 2026/07/05
¥2,920,000
As of 2026/07/12
¥2,920,000
Difference
±¥0
Reference Retail Price
¥1,862,300
Difference from Retail Price
+¥1,057,700
126710GRNR Jubilee
Reference Purchase Price
As of 2026/07/05
¥3,650,000
As of 2026/07/12
¥3,650,000
Difference
±¥0
Reference Retail Price
¥1,780,900
Difference from Retail Price
+¥1,869,100
124060
Reference Purchase Price
As of 2026/07/05
¥2,200,000
As of 2026/07/12
¥2,200,000
Difference
±¥0
Reference Retail Price
¥1,494,900
Difference from Retail Price
+¥705,100
126610LN
Reference Purchase Price
As of 2026/07/05
¥2,550,000
As of 2026/07/12
¥2,550,000
Difference
±¥0
Reference Retail Price
¥1,683,000
Difference from Retail Price
+¥867,000
126610LV
Reference Purchase Price
As of 2026/07/05
¥2,650,000
As of 2026/07/12
¥2,650,000
Difference
±¥0
Reference Retail Price
¥1,764,400
Difference from Retail Price
+¥885,600
126600
Reference Purchase Price
As of 2026/07/05
¥2,050,000
As of 2026/07/12
¥2,050,000
Difference
±¥0
Reference Retail Price
¥2,156,000
Difference from Retail Price
−¥106,000
136660 D-Blue
Reference Purchase Price
As of 2026/07/05
¥2,480,000
As of 2026/07/12
¥2,480,000
Difference
±¥0
Reference Retail Price
¥2,352,900
Difference from Retail Price
+¥127,100
124270 36mm
Reference Purchase Price
As of 2026/07/05
¥1,600,000
As of 2026/07/12
¥1,600,000
Difference
±¥0
Reference Retail Price
¥1,177,000
Difference from Retail Price
+¥423,000
224270 40mm
Reference Purchase Price
As of 2026/07/05
¥1,600,000
As of 2026/07/12
¥1,600,000
Difference
±¥0
Reference Retail Price
¥1,241,900
Difference from Retail Price
+¥358,100
226570 White
Reference Purchase Price
As of 2026/07/05
¥1,900,000
As of 2026/07/12
¥1,900,000
Difference
±¥0
Reference Retail Price
¥1,576,300
Difference from Retail Price
+¥323,700
226570 Black
Reference Purchase Price
As of 2026/07/05
¥1,890,000
As of 2026/07/12
¥1,890,000
Difference
±¥0
Reference Retail Price
¥1,576,300
Difference from Retail Price
+¥313,700
126622 Blue
Reference Purchase Price
As of 2026/07/05
2,250,000 yen
As of 2026/07/12
2,250,000 yen
Difference
±0 yen
Reference List Price
1,960,200 yen
Difference from List Price
+289,800 yen
126622 Slate
Reference Purchase Price
As of 2026/07/05
2,550,000 yen
As of 2026/07/12
2,580,000 yen
Difference
+30,000 yen
Reference List Price
1,960,200 yen
Difference from List Price
+619,800 yen
336934 Green Jubilee
Reference Purchase Price
As of 2026/07/05
4,200,000 yen
As of 2026/07/12
4,200,000 yen
Difference
±0 yen
Reference List Price
2,663,100 yen
Difference from List Price
+1,536,900 yen
336934 Blue Jubilee
Reference Purchase Price
As of 2026/07/05
3,900,000 yen
As of 2026/07/12
3,900,000 yen
Difference
±0 yen
Reference List Price
2,663,100 yen
Difference from List Price
+1,236,900 yen
134300 Green
Reference Purchase Price
As of 2026/07/05
1,550,000 yen
As of 2026/07/12
1,550,000 yen
Difference
±0 yen
Reference List Price
1,045,000 yen
Difference from List Price
+505,000 yen
134300 Pistachio
Reference Purchase Price
As of 2026/07/05
1,600,000 yen
As of 2026/07/12
1,600,000 yen
Difference
±0 yen
Reference List Price
1,045,000 yen
Difference from List Price
+555,000 yen
134300 Lavender
Reference Purchase Price
As of 2026/07/05
1,800,000 yen
As of 2026/07/12
1,800,000 yen
Difference
±0 yen
Reference List Price
1,045,000 yen
Difference from List Price
+755,000 yen
134300 Beige
Reference Purchase Price
As of 2026/07/05
1,450,000 yen
As of 2026/07/12
1,450,000 yen
Difference
±0 yen
Reference List Price
1,045,000 yen
Difference from List Price
+405,000 yen
126000 Pistachio
Reference Purchase Price
As of 2026/07/05
1,500,000 yen
As of 2026/07/12
1,500,000 yen
Difference
±0 yen
Reference List Price
996,600 yen
Difference from List Price
+503,400 yen
126000 Lavender
Reference Purchase Price
As of 2026/07/05
1,500,000 yen
As of 2026/07/12
1,500,000 yen
Difference
±0 yen
Reference List Price
996,600 yen
Difference from List Price
+503,400 yen
126000 Beige
Reference Purchase Price
As of 2026/07/05
1,400,000 yen
As of 2026/07/12
1,400,000 yen
Difference
±0 yen
Reference List Price
996,600 yen
Difference from List Price
+403,400 yen
126000 Turquoise
Reference Purchase Price
As of 2026/07/05
2,450,000 yen
As of 2026/07/12
2,450,000 yen
Difference
±0 yen
Reference List Price
996,600 yen
Difference from List Price
+1,453,400 yen
126000 Candy Pink
Reference Purchase Price
As of 2026/07/05
1,650,000 yen
As of 2026/07/12
1,650,000 yen
Difference
±0 yen
Reference List Price
996,600 yen
Difference from List Price
+653,400 yen
126334 Slate Roman Jubilee
Reference Purchase Price
As of 2026/07/05
2,550,000 yen
As of 2026/07/12
2,550,000 yen
Difference
±0 yen
Reference List Price
1,764,400 yen
Difference from List Price
+785,600 yen
126334 Mint Green Jubilee
Reference Purchase Price
As of 2026/07/05
2,550,000 yen
As of 2026/07/12
2,550,000 yen
Difference
±0 yen
Reference List Price
1,764,400 yen
Difference from List Price
+785,600 yen
126234 Slate Roman Jubilee
Reference Purchase Price
As of 2026/07/05
2,000,000 yen
As of 2026/07/12
2,000,000 yen
Difference
±0 yen
Reference List Price
1,502,600 yen
Difference from List Price
+497,400 yen
126234 Mint Green Jubilee
Reference Purchase Price
As of 2026/07/05
2,100,000 yen
As of 2026/07/12
2,100,000 yen
Difference
±0 yen
Reference List Price
1,502,600 yen
Difference from List Price
+597,400 yen
Summary
Overall, prices have remained stable recently. Of course, there are upward and downward fluctuations for each model, but overall, the trend is positive, and I'm very much looking forward to next week's market conditions. There were also price revisions, and I will continue to pay close attention to their trends. If you are considering selling, please feel free to contact us. I hope that by reading this column, you have gained a little more interest in luxury watches. See you next time!