Tudor arrives in Japan! What is the value of a second-hand Tudor watch?

Some people may think that Tudor is a relatively new brand, but it is actually a long-established brand that started in 1926. The name comes from the British royal family, the House of Tudor, who once established an absolute monarchy.

Tudor was once a brand made using Rolex parts, and was sold as a "little brother" of Rolex, which was aimed at the wealthy, in an attempt to make Rolex more widely known to the general public, offering watches with Rolex designs at a relatively low price . For this reason, Tudor has often been compared to Rolex, but now it has maintained its own unique style that Rolex does not have, and is beginning to attract attention and be recognized around the world as a watch brand in its own right .

The reason is that they stopped using Rolex parts and developed their own movements and cases. They are starting to create new models that Rolex cannot make. There are three collections in Tudor: BLACK BAY, PELAGOS, and HERITAGE.

This time, we will tell you about Tudor, a brand that is attracting attention worldwide.

Available at Rolex Japan on October 31st

Tudor arrived in Japan on October 31st . To be precise, it was sold in Japan from the 1970s to the 1990s, so this is its first return in about 30 years. However, since it was mainly sold as a younger brother of Rolex at that time, this is the first time that Tudor has arrived in Japan as it is today.

Since its relaunch in 2007, Tudor has been actively expanding into the world. With its arrival in Japan, the brand has covered almost all major markets.

Which is correct, Tudor or Tudor?

The English word "TUDOR" will remain the same, but it was announced that the name will be unified to "Tudor" for this re-entry. As mentioned above, the name Tudor comes from the name of the Tudor family, who established absolute monarchy in England, and it seems that the name will be unified to Tudor in accordance with their original intention.

However, since many people in Japan and around the world remember the name Tudor, it is expected to take some time for the name Tudor to become properly recognized.

*From here on in this article, we will refer to the brand by the name "Tudor", which is more familiar to most people.

Where can I find Tudor?

Tudor is available in a total of six stores: Isetan Shinjuku, Daimaru Tokyo, Takashimaya Watch Maison Tokyo, Umeda Hankyu (Osaka), Takashimaya Watch Maison Osaka, and Matsuzakaya Nagoya . The initial plan was to have a maximum of five stores in Japan by the end of 2018, but it appears that the number of stores has increased more than planned.

Please use the addresses and contact information below to access the store, check stock availability, etc.

Isetan Shinjuku

〒100-6701

1-9-1 Marunouchi, Chiyoda-ku, Tokyo

Main Building 4th Floor = Jewelry & Watches

TEL: 03-3352-1111

Daimaru Tokyo store

〒160-0022

3-14-1 Shinjuku, Shinjuku-ku, Tokyo

Main Building 4th Floor = Jewelry & Watches

TEL: 03-3212-8011

Takashimaya Watch Maison Tokyo

〒103-0027

3-1-8 Nihonbashi, Chuo-ku, Tokyo

Umeda Hankyu (Osaka)

〒460-8430

Nagoya City, Naka Ward, Sakae 3-16-1

North Building 5F Watch Salon

TEL: 06-6345-1201

Takashimaya Watch Maison Osaka

〒542-8510

Osaka Prefecture, Osaka City, Chuo Ward, Namba 5-1-5

TEL: 06-6631-1101

Matsuzakaya Nagoya store

〒530-8350

Osaka Prefecture, Osaka City, Kita Ward, Kakuta-cho 8-7

7th floor watch section

TEL:052-251-1111

What is the lineup and prices?

According to the September 17, 2018 issue of WWD , "In Japan, they offer high-spec professional watches such as divers and GMT watches. Made-in-Swiss products range from entry-level models in the 200,000 yen range equipped with ETA movements to around 600,000 yen, with the main price range being 300,000 to 400,000 yen." The actual selling prices in stores are also in this price range.

Should I choose a new or used Tudor?

The concept of Tudor was to create a "younger brother" model to let the general British public know about the quality of Rolex. As proof of this, many of the designs were similar to Rolex. However, around the 1990s, when the company's performance began to decline, Tudor broke away from its role as a younger brother of Rolex .

Tudor has developed original movements, released sports models that do not exist in Rolex, colorful models, heritage series, etc. Tudor has attempted many innovative things that Rolex, whose brand image has become fixed, cannot do.

So, Tudor is priced in the 400,000 to 600,000 yen range, while Rolex is priced at over 1 million yen. Which is better to buy?

The appeal of Tudor and its value as new and used

In the past, Tudor's greatest appeal was that it was a younger brother brand of Rolex, allowing people to easily enjoy Rolex designs. However, today Tudor has stuck to its own path, and is a brand where you can enjoy innovative designs that Rolex cannot, and obtain high-quality watches backed by Rolex technology .

So, what is the value of a used Tudor watch? The price range is between 400,000 and 600,000 yen, so even an office worker can easily purchase one new. Therefore, with the start of sales in Japan, it is highly likely that the amount of Tudor watches in circulation will increase and the market will become lively. Also, the prices of Tudor's "Chronotime" and "Chronograph Monte Carlo" have risen to a level comparable to Rolex .

In addition to this model, there is a good chance that the value of various other models will soar in the future as a result of their re-entry into Japan.

Currently, when buying and selling new items, there is a slight difference between the new purchase price and the selling price. However, the difference between buying second-hand and selling again is expected to become very small due to the increase in demand. Commit Ginza also offers a service that guarantees a purchase price of 80% or more of the purchase price, so it is recommended to choose a place that offers such a service.

The decision of whether to buy a Tudor new or used should be made after giving some thought to your future watch ownership.

summary

In this article, we have talked about Tudor's arrival in Japan, its evolution, Rolex and Tudor, and the value of second-hand watches of each brand.

• It is now on sale at six official stores nationwide.
• Tudor began selling its watches under the unified name "Tudor"
• The models on sale are mainly high-spec professional watches.
• The price range is 400,000 to 600,000 yen.
• Tudor was originally marketed as the "younger brother of Rolex."
• Today, it is recognized as a unique brand that takes on innovative challenges that Rolex cannot.

Tudor once withdrew from the Japanese market, but this time it has re-entered the market as a completely different brand .

We also looked at the value of new and pre-owned Tudor watches.

• New ones are priced at between 400,000 and 600,000 yen, so they are easily within reach even when new.
• Demand for second-hand cars is expected to increase with the launch of the car in Japan.
• You can fill the gap by choosing to sell second-hand items

Tudor is now a wonderful watch brand that is recognized worldwide for its unique style. The news of this arrival suggests that Tudor will continue to grow and that demand for Tudor in Japan will increase.

However, seeing is believing, as the saying goes. You can only appreciate the true charm of a watch by looking at it with your own eyes. Why not take this opportunity to go and see a real Tudor?

Thank you for reading.

If you are interested in Tudor watches, be sure to check this out!

Also, if you have any luxury watches you would like to sell, please feel free to contact Commit Ginza!

If you want to sell your Tudor watches for a high price in Tokyo, be sure to come to Commit Ginza!

• "I want to sell my unused Tudor for as much as possible."
• "I want a thorough assessment."
• "I want to buy from a store with a good track record."

If you have these requirements, Commit Ginza is perfect for you !