When purchasing a luxury watch, it's better to choose one that will last a long time and retain its value, right?

You want to avoid at all costs a situation where you spend a large amount of money on a purchase only to find that it only lasts two years.

You should also be aware of popular watches.

In this article, we will first explain the premise of "Why do top-class people wear luxury watches?" and then explain the difference between luxury watches and cheap watches .

Next, for those who are considering purchasing a watch, we will introduce a ranking of what type of people should choose which brands .

We hope this will be helpful when purchasing a men's watch!

Why do top men wear luxury watches from high-end brands?

Because it is an indicator of status and economic power

Night view of the building

A luxury watch can be a good indicator of the wearer's economic power and social status .

If you wear clothes that exude luxury through their materials and silhouette, you can subtly demonstrate your financial status to those around you.

A watch is also worn on the arm, a very visible part of the body that catches everyone's eye, so if you wear a luxury watch,

  • "I can afford to buy that watch."
  • "He is a person of high social standing."

This allows you to properly demonstrate this to people.

Because having carefully selected items shows your sense of style.

Wine and candles

Top-class people can demonstrate their sense of style to those around them by wearing a watch from a particular brand that matches their philosophy of life .

Many successful people have their own unique philosophy on life.
It could be said that they have become top class because they have their own unique philosophy and a strong core.

Each watch brand has its own unique philosophy that has been passed down since its founding (although whether this is clearly expressed in words depends on the brand).

For example, Grand Seiko's slogan is "The world's best practical watch," and Patek Philippe's is "Giving tradition a future."

And these ideas are reflected in every aspect of the watch's design.

Wristwatches are a device that most strongly reflect a person's sense of style, and by choosing from the many watch brands available, top-class people can demonstrate their own values.

Because purchasing it as an investment generates "profits"

A stack of bills

It is also common for first-class businessmen and wealthy people to purchase luxury watches as a form of asset management , as many luxury watches do not lose value even when they are second-hand.

Most things, once new, lose value over time.
For example, a used car that has been used for one year is cheaper than a new one, and a used car that is three to five years old is even cheaper.
However, luxury watches can literally last almost forever if they are maintained and treated with care, so they are much less likely to depreciate in price than other items.

In fact, in some cases, such as discontinued models, things purchased new may even be sold for more than the original price a few years later.

Because of these characteristics of luxury watches, they are often purchased by the wealthy as an "investment" item.

"You can sell it for a reasonable price if you need to, and maybe even more than you paid for it. Plus, while it's in your possession, you can discover and enjoy it."

It is from this asset management perspective that luxury watches are loved by top-class people.

Why are high-end men's watches so expensive?

Next, let's look at the prices of luxury men's watches from popular brands.

We will answer your question directly: "Why is it so expensive?"

Reason why luxury watches are expensive: Because the materials are different

Mountain of pure gold

Luxury watches tend to be expensive because they are made with high-quality materials such as gold , platinum , and diamonds .

Most regular watches are made of titanium or stainless steel. On the other hand, luxury watches, although they may also use stainless steel, tend to use high-quality materials such as gold or platinum, and are also decorated with expensive materials such as diamonds.

Earlier, I mentioned that luxury watches do not easily depreciate in value, and one of the reasons for this is that they are made from materials such as gold and platinum, which do not easily deteriorate.

Even if they are not ultra-luxury models made from pure gold or platinum, they are often made using materials such as ceramic and carbon, which are resistant to deterioration.

Luxury watches are made from different materials than cheaper watches, which is why they are more expensive .

Reason why luxury watches are expensive 2: Because they are mechanical and sophisticated

Mechanical watch movement

Most luxury watches are mechanical watches , which are very complicated to make and therefore luxurious.

Wristwatches can be broadly divided into battery-powered (quartz) and spring-powered mechanical watches.

Mechanical watches are extremely complex, with craftsmen carefully creating hundreds of tiny parts that are then meticulously assembled to complete a single watch.

Naturally, this takes more work and therefore the price goes up.

Reason 3 why luxury watches are expensive: Because they are made in-house

Craftsman

Depending on the brand, some luxury watches are made in-house, from manufacturing the small parts to assembling them all . This requires careful control of the small parts and quality, which increases the price.

As explained earlier, a high-end mechanical watch is made up of hundreds of very small parts. Some brands, in order to create the best watch that lives up to their brand name, thoroughly pursue quality in every small part, and do not have any parts made by other companies, but manage everything in-house.

This process of consistently making everything in-house is called " manufacture ."

The famous Rolex is a manufacture , and one of the world's three major watch makers.

  • Patek Philippe
  • Vacheron Constantin
  • Audemars Piguet

All are manufactures.

Naturally, this means that management will be more difficult and costly than if part of the manufacturing were outsourced to another company, and the price of the finished product will be higher .

Top 7 recommended high-end luxury watches for men!

Well, we're sorry for the long wait!

Below are 7 carefully selected high-end luxury watches for men that we recommend!

1. Rolex

As you all know, Rolex is a very popular watch brand.

There are many different models, so it is not possible to say that one brand is recommended over another. The model that you should wear varies from person to person.

The following is not all-inclusive, but as examples, we will highlight recommended brands for each age group .

■For those in their 20s, we recommend the " Rolex Explorer Random " or " Rolex Explorer II White Random ." Both have a smart design that looks good on anyone. They can also be used in business situations, so you can wear them anytime, whether on or off the job.

■For those in their 30s , the Rolex Milgauss Z-Blue Random or Rolex Deepsea G series might be good choices. Both have a slightly unique feel that will help you differentiate yourself from others. The Deepsea in particular stands out.
If you don't want something too flashy, we recommend the Rolex Datejust D model for those who use it mainly for business purposes. Its smart look will give the impression that you are a capable professional.

Additionally, many people purchase watches to mark milestones such as turning 30, the birth of a child, or to commemorate a promotion, and it seems that many purchase watches in their 30s as a kind of memento.

■For people in their 40s For example, we recommend the "Rolex Daytona Black Dial Random Final Model " or the " Rolex Yachtmaster Random ." They are a little pricey, but the quality is genuine. It's about time you started wearing a high-end watch with a mature, sophisticated feel. This is a watch we recommend for people like that.


2nd place: Patek Philippe

Like Rolex, Patek Philippe is extremely popular.

Among them, the one I especially recommend is the "Calatrava." The reason why it is recommended is that it has a simple design and looks good on anyone. "Calatrava" refers to a "simple round wristwatch."

We recommend that your first Patek Philippe watch is the representative model "Calatrava." Of course, you can also try out popular models such as "Patek Philippe Nautilus."

Patek Philippe is often expensive and has a subdued atmosphere, so it is thought that the price range and atmosphere would suit people in their 40s.

3rd place: Audemars Piguet

Audemars Piguet is also one of the three most famous watches in the world .

Among them, Audemars Piguet is particularly popular among business managers .

The reason why Audemars Piguet is popular with business owners is because it has been protecting its traditions for a long time since its founding in 1875. It has been family-run since its founding, and its products are still made by the same family.

No other watch manufacturer does this.

For example, Vacheron Constantin has been acquired and is now a subsidiary of the Richemont Group. As for Patek Philippe, although it is still made by the founding family, the CEO is from another movement manufacturer, so it is no longer family-run.

Audemars Piguet has maintained its lineage for over a hundred years, and the fact that it has continued for so long without being acquired is a good thing for its management.

4th place: Panerai

Panerai is not only highly functional as a watch, but also has a large, sturdy, and masculine appearance.

As it is made in Italy, the country of fashion, the design is simple yet sophisticated .

Panerai makes you feel like your status has increased just by wearing it, and it looks cool and can be coordinated with a variety of outfits, from business to casual. It's not too flashy, so it seems to be popular with women too.

Additionally, the number produced each year is limited, making them highly rare, and the fact that they come with serial numbers means that their value is less likely to decrease, which is another popular reason.

There are so many different designs for belts and other items that many people find themselves wanting to collect them.

Even if you do decide to sell it, its value does not decrease much on the second-hand market, which is another reason it is highly valued.

5th place: Hublot

Hublot Big Bang

Founded in 1980, Hublot is a rising force compared to other watch brands.

We strive to manufacture watches with precision and accuracy, and any watches that exceed ±10 seconds in the daily rate test will be readjusted and will not be released on the market.

The reason for its popularity is its high design quality and charisma.

Rolex is expensive, but Hublot is also quite expensive in a different way.

Hublot watches are a brand loved by the wealthy around the world. Hublot watches, with their somewhat unique atmosphere, have a presence and charisma that no other brand has, and they have amazed the world every time they embody a new function.

One of the reasons why it is called the " watch of success " is that it has received strong support from celebrities around the world.

6th place: Omega

Omega Speedmaster

After Rolex, the second most well -known watch brand is Omega .

Omega's appeal lies in its combination of sportiness and elegance.

The Constellation has such a modern design that it's hard to believe it was released more than 30 years ago. It looks amazing on both men and women. The Speedmaster is said to have been used during the moon landing.

And while it has the excellent quality of maintaining its accuracy under any circumstances, it also has an orthodox appearance that is synonymous with chronographs.
Depending on how you look at it, they may seem too conventional and not as flashy as Rolex, but that makes them seem chic. They continue to release watches with classy and elegant designs while always incorporating the latest technology.

The design is subtle but assertive, which is what makes it so popular with celebrities around the world.

7th place: Vacheron Constantin

Vacheron Constantin

Vacheron Constantin is one of the three leading watch manufacturers in the world .

Vacheron Constantin is the oldest brand in the world, and its designs are timeless and can be used for a long time.

The price is of course exceptional, but there's something romantic about a watch being passed down from parent to child, across the ages.

Summary of the top 7 recommended luxury men's watches

After reading this article, have you got a rough idea of ​​what brand of luxury watch might suit you?

To briefly review the content, the answer to the question, "Why do top-class men wear high-end luxury watches?" is,

  • Because it is an indicator of status and economic power
  • Because having carefully selected items shows your sense of style.
  • I buy it as an investment

There were reasons like that.

In response to the question, "Why are high-end luxury men's watches so expensive?"

  • Because the materials are different
  • Because it is mechanical and sophisticated
  • Because we make it ourselves

There were reasons such as:

In addition, we introduced watches from various brands in the latter half of the article. Have you found your favorite brand?

If there is a brand that interests you, please feel free to contact Commit Ginza!

If you are looking to buy or sell high-end luxury watches recommended for men in Tokyo, be sure to come to Commit Ginza!

  • "I want to buy a special watch that I can use for a long time, as cheaply as possible."
  • "I definitely don't want to get a fake one."
  • "I want you to sell my current watch for as much as possible."

If you have these requirements, Commit Ginza is perfect for you !

Commit Ginza is a watch store that operates on the concept of " buy high, sell low " in the used watch market, where prices are said to be difficult to understand.

Our experienced watch appraisers assess the watches to determine the market value and set the appropriate price. We also strive to maximize the profit margins of our stores and improve customer satisfaction.

As a result, the commission rate for deposit sales is only 3% (industry average is 10%).

Please compare our store with other stores.

Will definitely come here again.

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