Nowadays, purchasing products online has become commonplace. Luxury watches are no exception. At our store, many customers search for information published on our website (hereafter referred to as HP) before coming to the store, and many customers purchase directly online. In fact, products with a high number of hits are almost always sold immediately. For this reason, the number of HP hits is an important indicator for measuring the attention and popularity of a product in the market.
Therefore, we would like to introduce the top 5 most accessed products in the past year by brand in multiple posts. We hope that you will pay attention to this ranking and use it as an insight to identify models with high actual demand.
This is the second installment of our series, and we will be focusing on semi-vintage Rolex models! Please join us in making your predictions and enjoy the series until the very end.
5th place: "Submariner Green" "Ref.16610LV"
In fifth place is the Ref. 16610LV , which was released in 2003 to commemorate the 50th anniversary of the Submariner and uses Rolex's corporate color green .
This model, which was manufactured until around 2010, is popular for its textured green aluminum bezel. The green color bezel that has been passed down from generation to generation has been changed to a Cerachrom bezel from the successor model "Ref. 116610LV", so the color of this first generation can be said to be one of a kind. In addition, models with features such as "Flat 4" and "Big Swiss" are very popular and often trade at high prices. This is a highly recommended watch not only for its design, but also for its functionality and asset value .
4th place: "GMT Master II" "Ref. 16710 " Red x Blue Bezel
In fourth place is the red and blue bezel " Ref. 16710 ", which was produced from around 1988 (R series) to around 2008 (M series) as the successor to the original "GMT Master II" "Ref. 16760".
While the first model only had a red and black bezel color, the Ref. 16710 has been reissued in the black and red and blue bezel colors that had already been discontinued, and has once again attracted a lot of attention. The first model, Ref. 16760, was nicknamed the "Fat Lady" and had a thicker case than other models, but the Ref. 16710 has a sharper, more sleek case that fits the wrist very well. In recent years, more and more people are looking for watches that match the year of their birth, commonly known as "birth year watches." If you are in your late 20s to early 30s, why not choose one as a watch that you will cherish for the rest of your life?
3rd Place
Explorer "Ref. 14270 "
Coming in third place is the "Ref. 14270" from the Explorer series, which is often chosen as an entry-level model for luxury watches due to its simple design.
True to its concept of "a watch made for adventurers," this watch is extremely easy to use, with a robust case and a dial with excellent visibility, and is extremely popular for its versatility that allows it to be worn both on and off the job, as well as its affordable price range. It is also attracting a lot of attention as a leading next vintage model, and the early models with a single buckle and a hole on the side of the case are particularly recommended for those who want to choose a watch that is "valuable as an investment!"
2nd Place
"Explorer II" "Ref. 16570 " White dial
In second place is the white dial of the long-selling model "Explorer II" "Ref. 16570", which was produced from around 1988 (R number) to around 2010 (random number).
This watch is popular for its classic design that is easy to use both on and off the job while still having a full range of functions such as a date display and GMT. The "hole" next to the lug that holds the case and bracelet makes it easy to "change the strap," and many people enjoy changing it to a NATO strap. The case size of the successor model has been enlarged to 42mm, so if you prefer the 40mm size, this model is a good choice.
1st Place
"Daytona" "Ref.16520 " Black dial
Taking the honorable first place is the black dial "Ref. 16520," the fourth generation "Daytona" manufactured from around 1988 (R series) to around 2000 (A series).
This watch is equipped with an automatic movement based on Zenith's El Primero, a famous chronograph movement, and is one of the most popular Rolex watches. There are individual differences depending on the time of production, and some watches, known as "Patrizzi (brown eye)", have faded brown subdials, making them particularly rare, and many of them are traded at high prices. Many people are confused by the large number of specifications. We recommend that you first check with a trusted appraiser or staff before purchasing.
As expected, the top spot went to the popular "Daytona," but were your predictions correct?
Many semi-vintage models have undergone minor changes, and their atmosphere and value change significantly from year to year. Furthermore, they are "discontinued models with limited numbers" that are unlikely to drop in price or increase in circulation, so they are promising candidates for the future. However, of course, not all of them are good, so if you are considering buying or selling, please feel free to consult with us first. We will provide appropriate advice based on your requests and circumstances.
We hope this article will be helpful for your buying and selling. Please look forward to the next access ranking!