
Whether you own a luxury watch or not, I'm sure everyone has wondered at least once, "Which models are popular?" While everyone has their own motivations, such as "I want a popular, classic model!" or "I want a model that no one else has!" , it's difficult to know which models are actually popular unless you get real-time information.
So, this time, we will be revealing the top 5 Rolex six-digit models (models released in recent years with six-digit model numbers) handled by Commit Ginza (hereafter referred to as our store) from January to March 2026! Please join us in imagining the rankings and enjoy the show.
5th place
Daytona "Ref. 116520"

Coming in fifth place is the two-generation-old Daytona "Ref. 116520" with a black dial, which was produced from around 2000 to around 2016.
Only available for about a year from summer 2015 to 2016, these models feature a mirrored buckle, a white tag, a booklet matching the period, and a printed guarantee, making them highly sought-after collector's items. Sandwiched between the especially popular "Ref. 16520" and "Ref. 116500LN," this model appeared to be struggling somewhat, but it has been gaining attention in recent years, so future developments are definitely worth keeping an eye on.
4th place
Daytona "Ref. 116500LN" White Dial

Coming in fourth place is the white dial "Ref. 116500LN" released in 2016, which boasts overwhelming resale value and name recognition and is widely regarded as the greatest masterpiece of the "Daytona" series to date.
The bezel material has been changed from stainless steel to Cerachrom, giving it a more defined and manly look, and as you all know, it has become an explosively popular model. This model was discontinued at the 2023 "Watches and wonders Geneva" and its successor, the Ref. 126500LN, was released. It has attracted a lot of attention, and even now, several years after its discontinuation, it continues to enjoy strong support, ranking in the top 5. It will undoubtedly remain a central model that will have a direct impact on the entire luxury watch market, so if you're interested, keep an eye on its developments.
3rd place
Submariner "Ref. 126610LN"

Coming in third place is the current Submariner, Ref. 126610LN, which was released in 2020.
With a stainless steel case and bracelet, a black dial and bezel, and a simple design, this timepiece is easy to wear both on and off the job, making it a beloved watch for all ages. While it lacks any unique features, it's in such high demand that it quickly sells out when it arrives, making it a valuable investment. In addition to the water resistance and durability you'd expect from a diver's watch, it also boasts excellent legibility, making it perhaps the perfect Rolex model for everyday use.
2nd place
GMT-Master II "Ref. 126710BLNR"

Coming in second place is the 126710BLNR, affectionately known as the "Batman," which was released in 2019 and features a black and blue Cerachrom bezel.
This model, released the year after the "Pepsi" Ref. 126710BLRO" released in 2018 , inherits the blue-and-black bezel from its predecessor, the Ref. 116710BLNR . The GMT hand is the same blue as the bezel. The movement has been upgraded from the previous model, the Cal. 3186, to the new Cal. 3285, which extends the power reserve from approximately 48 hours to approximately 70 hours. Another nice feature is that it's weekend-proof. For a sportier look, consider the Oyster bracelet, while for a more luxurious look, choose the Jubilee bracelet.
1st place
Daytona "Ref. 126500LN"

Taking the honorable first place is the "Ref. 126500LN," which was finally released in 2023, the 60th anniversary of the birth of the Daytona.
This is the seventh-generation Daytona, a complete redesign for both the solid gold and Rolesor models. A key feature is the use of the same metal as the case for the Cerachrom bezel's edge. The dial design, reminiscent of the Ref. 16520, known for its El Primero movement, offers a sharper impression than its predecessor, the Ref. 116500LN. This bezel and dial combination is reminiscent of the hand-wound Daytona, one of the most popular vintage models. The movement has also been updated, replacing the renowned Cal. 4130, which served for over 20 years, with the Cal. 4131, which boasts improved durability and energy efficiency . This is a watch packed with the charm of a classic model.
summary
What did you think?
The Daytona, which is said to be extremely popular, has made it onto the list for three generations. While all the models are of course highly popular, the Daytona remains exceptionally popular, no matter how much time passes, and this trend is likely to continue into the future.
Six-figure Rolex models like the one we introduced this time are extremely popular, and as a result, prices fluctuate dramatically. We understand that it can be difficult to determine the right time to buy or sell, so if you are considering buying or selling, please feel free to consult with us first. We will provide appropriate advice based on your needs and circumstances.
We hope this article will be helpful for your buying and selling. Please look forward to the next article and subsequent rankings!

